The Eloise collection from Isaac Mizrahi and Rugs America is machine-made with polyester and cotton line featuring a flat weave look with a soft hand and the precision of printed designs.

New York – Award-winning designer Isaac Mizrahi and area rug manufacturer, Rugs America, have announced the debut of their partnership, with the inaugural line becoming available to retailers in the fourth quarter of 2022.

Callum is machine made of polypropylene with designs that place a focus upon updated geometrics and abstracts.

Mizrahi brings his American style to area rugs with a first season’s line featuring updated geometrics, soft florals, and plaids all in energetic colors and style. “I always start with color when I’m designing things,” he noted.

Two collections are featured within the line ranging in price point from $149 to $199 for a 5×7. The Eloise collection is a machine-made polyester and cotton line featuring a flat weave look with a soft hand and the precision of printed designs. Callum, the second collection, is also machine made of polypropylene with designs that place a focus upon updated geometrics and abstracts in an array of on trend colorations.

“Isaac Mizrahi is an American icon. His seminal style has given way to a library of collections that envelope the American spirit. It is our pleasure and thrill to introduce this exciting new line,” said Ariel Hakimian, principal of Rugs America.

Erica Hawbaker, associate editor for Furniture Today, is a recent graduate of the University of Iowa, with a degree in English and a writing certificate in publishing. In addition to bringing her writing talent to the editorial team, Erica will add her late-Millennial perspective.

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